Privacy Policy
This policy remains in effect until October 1, 2026. The updated policy above takes effect on that date.
The platform is owned and operated by Rally Cry and its affiliates (hereafter “Rally Cry,” “we,” “us,” or “our”), which also own and operate related social media channels on Twitter, Discord, LinkedIn, Facebook, Twitch, and YouTube (collectively, “the Sites”).
Rally Cry is dedicated to bringing people of all ages and skill levels together through organized social and competitive gaming experiences. We are also committed to treating you and your personal information with care and respect. This privacy policy is designed to provide insight into our privacy practices and principles.
Please read this policy carefully to understand how we handle, store, and use your personal information. By providing your personal information, you acknowledge that you have read and understood this privacy policy and that we will collect, use, and share your personal information as described below.
By visiting the Sites and using our services, you consent to the collection and processing of any information obtained through voluntary submissions and acknowledge that such collection and processing are governed by United States law.
For purposes of data protection laws, Rally Cry and its affiliates are the Data Controller of your information collected in connection with this site.
If at any time you have questions about our privacy policy or privacy practices, or if you wish to contact our Data Protection Officer, please email us at privacy@rallycry.gg or contact us through our website.
What type of information do we collect
The type of information we collect depends on what services you use and how you use them. The type of personal information we collect includes:
Your contact information, such as your name, approximate location (city, state, postal code, country), phone number, email address, gamer name, avatar, and social media credentials.
Your profile and account information, such as your login name, password, or general information you may choose to include in your profile during registration such as your photo, hobbies, or club affiliations.
Your demographic information, such as your age or birthdate, postal code, or other identifying information.
Information about your business affiliation, such as your company or organization name, location, industry sector, size, website, and department, as well as social media channels used by your organization.
Information about the games you play such as your game interests, team name, scores, rankings, gameplay statistics, awards, and any photographic, video, or audio recordings of you and your gameplay.
Your account preference information, such as contact, communication, and marketing preferences, as well as brand preferences.
Communication between you and Rally Cry and its affiliates, such as emails in response to inquiries or comments in online surveys. If you contact us by telephone, we may also retain your phone number.
Your device and browsing information, including non-personally identifiable data about your phone, tablet, computer, or device and browsing activity, which may include IP addresses, identifiers, cookie IDs, browser language, device and browser settings, location, and service provider data. It may also include information about when and how you accessed our Sites, navigation paths, visited pages, and search terms.
Payment information: When you subscribe or purchase products through us, Rally Cry processes payment transactions through a secure payment provider. Rally Cry itself does not collect or store full credit card, PayPal, or bank details.
How do we use your personal information
We use personal information to operate, maintain, and provide features and functionality of our services and Sites, including:
To provide customer support or product information.
To run competitions and contests.
To track player or team progress, scores, and rankings in online tournaments.
To make recommendations or offer products and services that may be of interest.
To notify users of feature updates or new offerings.
To remember users after login for session continuity.
To help recover passwords and access accounts.
To send technical or security notifications.
To protect users and business operations.
To build and manage business-to-business relationships.
To monitor and optimize service performance.
To diagnose or fix technical issues.
To improve services and provide consistent experiences across platforms.
To comply with legal obligations, including requests by law enforcement.
For any additional purpose disclosed at the time of data collection or with user consent.
With consent, Rally Cry and its affiliates may send text messages or push notifications in connection with the above services, and may contact users by telephone when requested for support.
Users may update contact preferences by emailing privacy@rallycry.gg.
What type of personal information will be made publicly viewable
Player and team profile pages are publicly accessible. Personal information or content provided for those pages will be viewable by the public. Tournament participation may also result in limited publication of profile information such as gamer name, team name, company name, city, state, country, photo, ranking, or statistics.
Personal contact or financial information will never be publicly published.
When do we share information with third parties
Rally Cry and its affiliates do not rent, sell, or share personal information with third parties for marketing or advertising without prior consent. Information may be shared in aggregated or anonymized form for analytics, reporting, or promotional purposes.
We may share data with competition organizers, affiliates, and approved vendors who perform services on our behalf such as hosting, payment processing, communications, analytics, or customer support. These vendors are contractually required to protect the confidentiality and security of personal information and to use it only as authorized.
Our Sites may contain links to external websites not owned or controlled by Rally Cry. We are not responsible for the privacy practices or content of such sites. Users should review third-party privacy policies before providing information to external sites.
How do we collect this information
We collect information directly from you, from third-party login providers such as Google or Facebook, and automatically via tracking technologies such as cookies, tags, and scripts.
Cookies
Cookies are small text files placed in your browser to store preferences and session data. They help us understand usage, improve security, store login details, and enhance user experience.
Rally Cry and its affiliates may use cookies, web beacons, or local storage tools to gather information about use of the Sites. We may also utilize analytics services to measure traffic, performance, and usage trends.
How do you turn off cookies
You can adjust your browser settings to decline or delete cookies. Disabling cookies may impact your ability to use some portions of the Sites. Rally Cry and its affiliates currently do not respond to Do Not Track signals.
How do we store and protect your data
We store collected personal information on secure servers in the United States for as long as necessary for operational or legal purposes. Rally Cry uses reasonable technical, administrative, and physical safeguards, including encryption where appropriate, to protect information from loss, misuse, or alteration.
Your Privacy Controls and Choices
Registered users may manage their account and privacy settings within their account portal. Users may request updates, deletions, or deactivation of their information by contacting privacy@rallycry.gg. Certain competitive data such as scores or rankings may not be removed to maintain competition integrity.
Users may unsubscribe from marketing communications at any time using the opt-out link or by emailing privacy@rallycry.gg. Rally Cry will respond to data requests within thirty days.
Children and Users Under the Age of 18
The Sites and services are not directed to users under 18. Rally Cry does not knowingly collect data from anyone under 18. Parents or guardians who believe data has been collected from a minor should contact privacy@rallycry.gg to request deletion.
For California Residents
California residents have the right to opt out of the sale of their personal information, request disclosure of data shared with third parties, and request deletion of personal data. Rally Cry and its affiliates do not sell personal information as defined by California law.
Residents may submit Shine the Light requests by writing to privacy@rallycry.gg with their name, address, and a statement specifying the request.
Your Rights as an International User Outside North America and Europe
Rally Cry services are designed for users in North America, the United Kingdom, and the European Union, and operate under those jurisdictions’ laws. Users outside these regions consent to processing and storage of their information in the United States and other jurisdictions where Rally Cry and its affiliates operate.
Disclosure in the Event of a Merger, Sale, or Other Asset Transfer
In the event of a merger, acquisition, bankruptcy, reorganization, or sale of assets, Rally Cry and its affiliates may transfer relevant data as part of the transaction. Users will be notified in advance through email or site notice.
How Will You Know When We Update This Policy
Rally Cry and its affiliates may revise this policy to reflect legal, operational, or service changes. Material updates will be communicated by email and will provide the opportunity to review and opt out before they take effect. Non-material updates take effect immediately upon posting. The effective date will always be indicated at the top of the policy.
What If I Have a Question or Complaint
If you have questions, concerns, or complaints about this privacy policy or Rally Cry’s data practices, please contact us at privacy@rallycry.gg or through our official contact channels.